The term ‘Balayage” comes from the French word “balayer,” meaning to sweep. It’s a term that refers to the way the color is applied, not the color itself.Balayage is a technique where hair color is painted onto the hair to create a graduated, more natural-looking highlight effect.
So why is balayage so popular? Here are 3 main reasons:
- It’s trendy. Celebrities from the Kardashians to Chrissy Teigen have brought the hair color trend to the limelight, so it’s no wonder that it’s gained popularity with the masses. A search for the hashtag “balayage” gives more than 20 million results on Instagram.
- It requires less maintenance than most hair colors. Since the process is designed to give the look of grown-out roots in a way that’s flattering and natural instead of stark and skunky, it’s less work to maintain. That translates to less time and money spent at the salon, and in turn, less damage is done to the hair.
- It’s customized. Every balayage is different: Placement, gradation, and color are based on your hair color, texture, and length, so it can be personalized for each client to highlight or soften facial features.
In this video we will show you one of the most popular ways to color your hair: balayage.